As most of our fans will already know Loco boss Joe usually jets off somewhere sunny for some winter waves when the UK SUP season quietens down. Having visited the brand’s spiritual home in Fuerteventura numerous times, ticked off Morocco and Portugal in recent years Joe was looking for somewhere new to explore and with […]
Why Loco Pre-Orders Make Sense With Brexit Round The Corner I’m sure most of us are sick to the back teeth of hearing about it but Brexit is coming and will definitely impact on all businesses that buy stock in dollars and import said stock into the UK. Not many realise it but brand margins […]
2019 Loco SUP Race Team Recruiting Now Hey Locos!! As you may or may not know we’ve been working on a performance 14′ race shape over the last 9 months. What was originally meant to be made in our factory ended up being made in a garage in South Shields due to a few unfortunate […]
Become A Loco 2018 SUP Ambassador or Rider Hey Locos! It’s that time of year again when we’re on the hunt for some motivated SUP Ambassadors and talented team riders to help promote our beautiful performance-driven products for 2018. Ambassadors We’re particularly interested in SUP instructors for our inflatable range (aka iSUPs) but will also […]
Loco Secret Summer SUP Sale Hey Locos!! The cat is NOW out of the bag and after just 48hrs our subscribers are certainly taking advantage of these great deals. We’re now opening up the sale more widely but to qualify for the prices listed below you MUST sign up to our newsletter which isn’t all […]
Loco Surfing Reports On The SUP Punks East Coast Social Born out of frustration with a national series exclusively run at beach breaks in the South West, the concept of forecast-driven competitive paddle surfing series had been bounded around by a few of the Northern-based riders over the colder winter months. With a dismal forecast […]
Loco iSUP Ambassadors & Riders Wanted For 2017 Despite Loco’s long held view that composite boards offer much better performance in both competitive wave and serious race environments; newbies, schools, those with limited storage/transport options and of course travelling paddlers seem to like inflatable boards so we’ve come to the conclusion that we might have […]
Two Podium Finishes for Team Loco in the BSUPA SUP Surfing Nationals Round 1 Despite an early heads up as to a dire forecast from team rider and Devon local Sean Facey  boss man Joe and team grom Finn ‘Burgers’ Gamblin decided to make the 500 mile pilgrimage down from the North East to take […]
The Search 2016 – SUP Surf Kite & Windsurf Riders Wanted After another fantastic year Loco is now poised to monopolise on it’s consistent programme of R&D. Our boards have never been better and with positive feedback from the magazines, existing team and a wide selection of objective testers we’re undoubtedly one of the […]
Hey Locos! As many of you might have already seen in some of the SUP magazines, R&D continues to be relentless at the Asylum so we’re very proud to unveil our latest creations for 2016 which are now available to pre-order for September/October delivery for individuals, shops, schools and hire centres. With enhanced courier services […]
